Banishing your food cravings is one of the fastest ways to lose weight. Cravings for fatty, sugary and such ‘great’ foods are just parts of the brain associating these types of food with satisfaction, so your mind naturally presents these options to you before any others. There are different types of cravings that you need to recognise and alter so that the excess weight can start to fall off.
Psychological Cravings
Sugar cravings are a common craving for most people, when carbohydrates such as sweets, chocolate, bread and sugar are eaten your body turns them into blood sugar which, if not burnt off, is converted into fat and stored till later. Often the fat is not burnt off and then the weight piles on.
Cravings Related to Thirst
Your body naturally craves food and particular nutrients to remain chemically balanced. Cravings come normally when your body is actually thirsty, this is why people normally mistake hunger for food. If you feel hungry drink some water, if the hunger doesn’t pass then eat something small and healthy.
Emotional Cravings
There are three emotional cravings that your mind will link to you eating. These cravings often lead to excess weight gain.
1. Craving Comfort
When a craving comes and it’s for a ‘little something’ a ‘little treat’ this is normally an emotional craving. What is the craving for? Is this craving linked to a desire to be relaxed, are you eating due to stress?
2. Craving Love
The famous saying is ‘the way to a man’s heart is through his stomach’. Food and love are linked throughout life. Do you choose chocolate to try and meet your needs for love? No amount of chocolate can make you feel loved, special or wanted. Rather than resorting to food look at the depth of your reasons. Addressing painful things in life can change a lot of things not just your weight.
3. Craving Security
A basic need for everyone is wanting all our problems to go away, the need to be taken care of, relieving stress, and avoiding fear. Often, when we’re stressed we opt for snacks, if something happens we often tend to turn to food rather than facing the issue.
Our cravings may be emotional or physical. To satisfy your cravings take your mind off food and distract yourself. Grab a glass of juice or water and keep busy, watch a film, read a book, call a friend or go for a walk. If they are emotional address the issue and ask yourself if you really want to respond to the craving and potentially gain weight. Break the cycle, opt for a healthier option and remember where you want to go and don’t caught up in the moment.
By Louisa Medley









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